As expected the border
tensions between India and Pakistan and the intense diplomatic efforts aimed
at de-escalation of tensions occupied the minds of the investors for the most
part of the week. In the shadow of these tensions the Sensex showed an
inclination to move up as it crossed 3400. Perhaps the Infosys Chairman’s
meeting with the Chinese premier could have spurred the market except that the
Wipro results for the quarter became a dampener and the Sensex settled at a
modest 3377 at the end of the week...
With the best of the IT
companies having already announced the quarterly results, their impact on the
market have been exhausted for the time being. The market health for the
coming week would therefore be determined by non tech stocks. One industry
which promised to take the market forward was the two wheeler industry which
came up with encouraging results from the major players. The star performers
in the industry have been Hero Honda, Bajaj Auto and TVS Motor.
It is interesting to observe
that share prices of Hero Honda have doubled in the last six months from
around 150 to 310 now, while Bajaj Auto has moved up from Rs 260 to Rs 440 in
the same period. One of the star performers in the industry has been TVS Motor
company which has pulled itself up from around RS 70 in September 2001 to
around Rs 250 now. This 300 % raise should be considered as a dream movement
in the current market conditions. Let’s see if the shares have further
potential for growth from the current levels.
The first half of the current
financial year ending September 2001 saw that the Company’s sales dip by 8.3%
in overall volumes. Cumulative volumes comprising moped, scooter and
motorcycles fell from 421,349 units in 1HFY01 to 386,285 in 1HFY02. The
quarterly sales and profits also had declined in comparison to the last year.
The profit after tax for Q2 of the current year was RS 10.3 crores compared to
Rs 20 crores for the corresponding previous year. The EPS had therefore
dropped from Rs 35 to around Rs 17. The shares had therefore declined to low
of Rs 70.
Since September 2001 the share
price performance has however been having a dream run. One of the reasons for
the change in the fortunes of TVS Motors in the stock markets is that the
company will no longer be required to pay the royalty of RS 17 crores to
Suzuki Motors. The Company has also decided to make some changes in the
product mix by dropping two of the bikes Shogun and Sholin. Currently the
product mix consists of 43 % by way of mopeds, followed by motorcycles at 37 %
and Scootys at 18 %.
One of the features of the
Company has always been its concentration in South which has been both a sense
of strength as well as a source of worry. However, it appears that the
Company has so far benefited from this regional specialization and would
continue to have a dominant share of the market at a relatively low marketing
cost.
The Company has already introduced the new
motorbike, Victor without Suzuki technology and has developed scooters
in-house without Suzuki's help. The recently
launched four-stroke motorcycle Suzuki Fiero has been showing a good growth in
the seven states where it had been launched. These might be behind the
improvement in the sales observed in November 2001 when the Motor Cycle sales
went up by 27 %.
Despite the difficult
past, the launch of the new Victor is expected to change the fortunes of the
Company and is the reason for its good show in the market place. There is an
element of speculation here but the current trend indicates that shares may
further move up from the current levels since the institutional interest on
the scrip has just started. The scrip is presently not a major holding in the
Mutual funds. The performance of the two wheeler industry has attracted the
markets so much that most of the funds will now be trying to increase their
holdings in this sector. The three scrips TVS Motor, Hero Honda and Bajaj will
be the preferred possession of many Mutual funds in the next quarter to
replace Satyam, Wipro and Infosys shares.
It is recommended that
investors who can take that little bit extra risk and long term exposure if
need be, may add TVS Motors to their portfolio even at the current price
levels.
Na. Vijayashanakr
January 19, 2002